Personal Branding
Second-year of university - small branding task
Brief:
Produce a collection of personal branding assets to identify you as a media practitioner and reflect your personality.
This should be made up of a suitable logo, colour scheme, and choice of font(s) that can be used across different contexts across the web (and IRL)
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Research:
For this task, I did some light research into branding as well as engaging in some reflection into myself. As someone very interested in all things media I wanted to keep my theme related to the digital and some of the ways I explored this relationship with the digital were through icons of phones, laptops, cameras, and social media.
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Execution of task:
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This task was designed to be completed during one workshop session and so these were supposed to be quick creations to get used to quickly responding to creative tasks under pressure.
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I started with some quick mood board work on padlet to just begin brainstorming some ideas before jumping into illustrator and photoshop to make my quick designs.
These First two designs were my first two attempts - I was unhappy with these but I've still included them to show my progression into the designs I did end up liking.
The next two designs were the products I was most happy with during this short design task and this is because these are of better quality, better use of colour and better composition overall.
